Revenue Execution Engine

Your CRM shows the story.
DealTruth shows what's real.

DealTruth reads your calls, emails, meetings and CRM activity. It scores every deal against MEDDPICC. Every score shows the evidence behind it. Your reps type nothing.

Call transcriptsEmail threadsCalendar meetingsCRM activityYour own documents
Acme Robotics, Discovery call, 32 min ANALYSING
Transcript00:00
RepBefore we go further, where does budget for something like this usually sit?
Dana Whitfield · VP OperationsHonestly, anything over fifty thousand I’d have to run past our CFO.
RepAnd what is this costing the team as it stands today?
Dana Whitfield · VP OperationsWe’re losing about two days a week to it. Every week.
RepWho else needs to be involved before a decision gets made?
Dana Whitfield · VP OperationsI’d need to loop Priya in, but she’s been hard to pin down.
MEDDPICC evidenceExtracted live
EEconomic BuyerNot in the room
“Anything over fifty thousand I’d have to run past our CFO.”
MMetricsPartially quantified
“We’re losing about two days a week to it.”
CChampionUnverified
“I’d need to loop Priya in, but she’s been hard to pin down.”
Reality score
No Economic Buyer on any call. Metrics only partly quantified. Champion unverified.
Illustrative example, not a real customer
The gap

Same pipeline. Two very different numbers.

One is what your reps typed. The other is what their calls, emails and meetings support.

Acme Robotics
£420,000
Proposal · closes this quarter
● Commit
The Economic Buyer has never joined a call. The rep named the CFO once, then nothing.
Northwind
£280,000
Proposal · closes this quarter
● Commit
The Economic Buyer confirmed the budget on a call. The customer quantified the cost.
Halcyon Group
£340,000
Negotiation · closes this quarter
● Commit
The Champion stopped replying three weeks ago. Nobody has confirmed the Decision Process.
Veridian
£200,000
Proposal · closes this quarter
● Commit
The Economic Buyer is engaged. Nobody has agreed a Paper Process or a timeline.
Committed this quarter
£1,240,000
Evidence-backed
£480,000

Illustrative example, not a real customer

Where it sits

It sits on top of the tools you already use.

It connects to the tools your team already works with. Nothing to migrate. Nothing new to learn.

Where your deals live
Your CRM. HubSpot, Salesforce, Pipedrive, Microsoft Dynamics, Zoho and more
Where your conversations live
Your calling, transcription and forecasting tools. Gong, Zoom, Clari, Fireflies, Chorus and more
What DealTruth adds
MEDDPICC scoring, reality scores, next actions
01

The work happens

Calls, emails, meetings and CRM updates land where they always do. Your reps carry on as before.

02

DealTruth reads the evidence

DealTruth pulls out every MEDDPICC signal. It keeps the exact words or actions that prove each one.

03

The score lands on the deal

Minutes later, the reality score and the next action appear on the deal in your CRM.

Early access

Forecast on evidence, not optimism.

We're onboarding a small group of partners now. With a few clicks, you import your call, inbox, calendar and CRM data. Then sit back and watch as DealTruth immediately finds all the red flags. Please sign up and our team will be in touch.

Work directly with the founder through the pilot
No migration, keep the tools you use
Shape the roadmap before it's set