Where DealTruth fits

Your stack already captures the deal. DealTruth tells you what the evidence supports.

Your CRM, your recorder and your forecasting tools each capture something real about a deal. DealTruth reads the evidence inside all of it. It shows what is established, what is still uncertain, and where the deal needs attention.

The gap

Four things have to be true before a forecast is real. Three of them already happen.

Follow one deal through a quarter and the fourth becomes obvious.

FOUR STEPS01OWNED02OWNED03NO OWNER04OWNEDTHREE ALREADY HAPPEN
01The conversationis capturedYOUR RECORDER · YOUR INBOX02The dealis loggedYOUR CRM03Someone testswhether it is realNO OWNER04The number goesto the boardYOUR FORECASTING TOOLSTHE CHAIN BREAKS HEREALREADY HAPPENS
ALREADY HAPPENS01The conversationis capturedYOUR RECORDER · YOUR INBOX02The dealis loggedYOUR CRMTHE CHAIN BREAKS HERE03Someone testswhether it is realNO OWNER04The number goesto the boardYOUR FORECASTING TOOLS
The step with no owner

Someone tests whether the deal is real

WHAT THE READ ANSWERS?Did the Economic Buyer ever join a call??Did the customer ever quantify the cost??Has anyone replied to the proposal?EVERY ANSWER IS ALREADY IN THE EVIDENCEONE QUARTER · 40 DEALSread backgo forward unchecked
WHAT THE READ ANSWERS?Did the Economic Buyerever join a call??Did the customer everquantify the cost??Has anyone repliedto the proposal?ALREADY IN THE EVIDENCE · 40 DEALS A QUARTERread backgo forward unchecked

Every answer is already in the evidence. Reading it back is manual, so it happens on the deals someone thinks to ask about.

None of these tools was built to test whether a deal is qualified. They record what happened. They leave the judging to a manager, deal by deal. DealTruth does that read on every deal, every week, so a gap surfaces while there is still quarter left to act on it.

Four jobs

Four layers, four different questions.

Each of these answers something different about the same deal. DealTruth does not replace your revenue stack. It adds an independent view of what the deal evidence actually supports.

ONEdealCRM?Recorder?Forecast?DealTruth?
Your CRMWhat did we say is happening?Your recorderWhat was actually said?Your forecasting toolsHow does the pipeline look?DealTruthWhat does the evidence support?THE SAMEdeal
THE SAMEdealYour CRMWhat did we say is happening?Your recorderWhat was actually said?Your forecasting toolsHow does the pipeline look?DealTruthWhat does the evidence support?

You keep every tool you already run. What you add is the one answer none of them was built to give, on every deal, every week: whether it is real.

The same deal, twice

One of these is what your CRM holds. The other is what the evidence supports.

Same company, same quarter, same amount. Only the reading changes.

One dealTHE CRMCommitTHE EVIDENCEAt risk
Acme Robotics
£420,000 · Proposal · closes this quarter
What the CRM says
Commit
What DealTruth sees
At risk

The Economic Buyer has never joined a call. The CFO was named once, then nothing.

DealTruth doesn’t guess whether a deal is qualified. It looks for the evidence.

So a deal like this one is flagged while the quarter can still absorb it, rather than at the forecast call.

ONE QUARTERWK 1WK 7WK 13FLAGGEDFORECAST CALLTIME TO ACT
Early access

Test it against a deal you’re unsure about.

Bring one you think is healthy and one you’re worried about. DealTruth reads every call, email and meeting behind both, and shows you what the evidence actually supports.

What happens next
  1. Bring two deals

    One you are confident about, one you are not. A name and the history behind them is enough.

  2. DealTruth reads the evidence

    DealTruth reads every call, email and meeting on both deals, against the full MEDDPICC picture.

  3. See what the evidence supports

    What is established, what is still uncertain, and where each deal needs attention.